Nothing a little time and plagiarising can’t solve, right? Politics and Search Marketing finally get the beginnings of their due.

Truth be told, “How America Searches: Election ‘08” is a fluffy report, with top lines that one guy and an internet could have championed back in 2004. 2005. And 2006. And… ok.

But it is new ground and potentially pivotal in demonstrating how the Search Medium can and should be used to communicate ideas and ideology in an environment full of static and light on substance. I encourage readers interested in Issue Advocacy, Lobbying, and Politics to give it a good read.

But on your own time.

Here’s a couple of those articles going back a ways…

http://erikmednis.com/john-mccain-08-leads-field-in-search-engine-marketing/

http://erikmednis.com/issues-and-actions-part-1-politics-and-the-web/

Jonathan Trenn has been all over this for a few years too, and it looks like he’s set up shop at Participate. Great Stuff. Nice mugshot Jonathan!