Category
Marketing 2.0
-
Branding and Marketing Strategy, Design, Marketing 2.0
Update: Lego™ Viral Assault Reaches Britain
Breaking News: Thankfully, we’re capturing the advance troops before they can do much damage. As reported previously on this very site… Nuclear waste is surely causing these discarded toys to grow in size and number…like Godzilla.
The Telegraph reports:
The Lego man is 6ft tall in red, yellow and green. It is presumed to have washed up [...] -
Branding and Marketing Strategy, Convergence, Marketing 2.0, Mobile
Near Field Advertising Gets Closer
Near Field Communication (NFC) adoption is accelerating, and ubiquity could be as little as 3-5 years off. ‘Smart Posters’ are now being tested globally and NFCs many other applications are in advanced tests as well.
According to Pinktentacle, SoftBank Mobile, NTT Data, and Hitachi are testing an integrated marketing program this month and next in one [...] -
Culture, General, Marketing 2.0, Street
2008 Consumer Trends and Crowd-Sourced Hotness
The plodding catch-up-posts continue.. There’s lots of great stuff to share.. Several weeks ago, Trendwatching.com issued their prognosis for what will be hot trends in 2008. Trendwatching is read by forward looking companies like Nissan, Google, Apple, and others. Note: I’d feel a lot better about purchasing their $699 report if they published the [...]
